Make a list of 100 people who you want to do business with who are based within walking distance of your operating base. Write to them and tell them that you have adopted a new business strategy for the area and you would like to meet up with them to ask for their comments and advice. Tell them that you will follow up the letter with a phone call to make a suitable appointment. Some will make an appointment some won’t. Once you have the appointment explain your business to them. Will they do business with you? Some will, Some won’t So What? How do you change the mind of those who don’t want to do businessI will explain that in a later post.